WHY US

We are a cross-cultural media and marketing agency who specialise in bridging the cultural
and digital divide between China and other countries.
An experienced team of both overseas-educated Chinese nationals and long-term expats
enables both our Chinese and our international clients to easily negotiate unfamiliar requirements and expectations,
and successfully launch their key products and messages into major new markets.
Our satisfied clients range from small and medium-sized enterprises (SMEs) to multinational brands.
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Our extensive experience with Chinese marketing enables us to provide any level of service in this sphere, from simple translation and cultural localisation to full advertising campaigns with video commercials.

Our services include:

  • Translation
  • Branding
  • News
  • Social media
  • Influencer/KOL purchasing
  • Brand story
  • Campaign
  • Photography and models
  • Video commercials

 









Business in China presents unique challenges in the digital sphere, as many of the familiar tools that are typically used for online marketing are significantly impacted by the Chinese government’s media control.

This will affect:

  • Social Media
  • Websites
  • Analytics
  • AdWords
  • SEO
  • etc

ZanderFray’s extensive experience with digital technology and Chinese online culture enables us to tune standard offerings to match the unique Chinese market and ensure that our clients’ message is not lost by using an ineffective medium.
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In addition to online marketing we offer a full range of support for physical events and exhibitions, right the way through from concept to catering.

Out services include: 

  • Concept
  • Design
  • Entertainment
  • Construction
  • Venue
  • Catering

 









In order to do business in China, a company requires a Chinese legal business entity.  While ZanderFray can act as a local partner for the acquisition of various licenses and approvals, most clients will ultimately wish to create their own Chinese business.

We are happy to offer advice and assistance in key areas such as:

  • Company setup
  • IP registration
  • Accounting
  • Immigration
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FEEL FREE TO CONTACT US


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OUR EXCELLENT SKILLS AND PROJECT

For enterprises that do not have a legal business entity in China, a local partner is needed to obtain various licenses and approvals. 
ZanderFray can act as a local partner to enable its clients to access key items.
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